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EA Says BF4 Launch Was “Unacceptable”

Battlefield 4 (BF4), although definitely not alone in this regard, suffered from a plagued launch when it was released in November last year, with multiple game breaking bugs and crushes that stopped users from being able to enjoy the game.

The launch was so bad that EA told DICE to halt production on all downloadable content (DLC) until the game itself was fixed, which put their DLC production back by quite a few months. Players in the BF4 Telkom Do Gaming League (DGL) 2014 will likely know all too well the problems that faced the game on launch and in the consequent months, although the game is in a much more stable condition than it was before.

In a recent statement on EuroGamer, EA CEO Andrew Wilson has labelled BF4’s launch as “unacceptable”, and explains how they are taking steps to make sure that it doesn’t happen again:

"For clarity it wasn't actually a server problem for Battlefield 4, it was a client side problem. Right now the game is playing extremely well, and people are in there and having a lot of fun. I'm still playing it.

For me, the situation we had was unacceptable. For the team it was unacceptable. We have worked tirelessly since then to make sure the gameplay experience got to where it absolutely should have been at launch and we're focused on that and we continue to deliver value to that player base."

On the development process of their games, Wilson explained the changes that were being made:

"We have changed development processes, we've changed development timelines and we've changed testing processes and beta processes, all with a view to not have the issues again.

What was happening with Battlefield 4, even as we were pushing all of this innovation, was a lot of it we couldn't test until really late in the phase. I believe it was unique."

DICE head Karl-Magnus Troedsson added the studios disappointment about the launch of the game:

“"Was I surprised at the reaction? No. Were we a bit surprised by the state of the game? Yes. For sure.

People in the studio have taken this very personally. It has led to some very tough discussions about what we're doing. We're looking forward, we're not looking backward any more, and saying, 'okay, what do we take out of this hardening experience and what does that mean for us moving forward?”

With Battlefield: Hardline already in beta despite being half a year away from launch, it is quite clear that EA are trying to make sure this kind of situation does not happen again, which is a step in the right direction.

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